Friday, October 20, 2006

Asiana Hot Chilli Sauce Campaign - Idea









Agency: Crush advertising
Creative director: Kelvin Pereira
Writers: Kelvin Pereira, Annette Lee
Art director: Luke Tay
Year: 2006

Wednesday, September 20, 2006

Memorin Taxi - Ambient


Agency: Crush Advertising
Title: Pram
Award: Singapore Outdoor Advertising Awards 2006
Award category: SMRT Gem Awards - Special Award
Creative director: Kelvin Pereira
Writers: Omar Marks, Annette Lee
Art director: Luke Tay
Year: 2006

Sunday, August 20, 2006

RBH Bank Service Class Award - Print Idea




Headline:
You’ve helped us win the Service Class Award.
The least we could do is to be generous with the chocolates.

Copy:
Thanks to you, there’ll always be chocolates to sweeten the queue at RHB. Raincoats to help you on your way in a downpour. Not to mention a personal banker to answer your call. Because we know that the little things always count. That’s why winning the service class award only means one thing: that banking with us will continue to be a real delight.


Agency: Crush Advertising
Creative director: Kelvin Pereira
Writer: Annette Lee
Art director: Audrey
Year 2006

Thursday, October 6, 2005

Space Port - Presentation

This was an initial presentation* created to encapsulate the concept of having the world's first commercial tourist spaceport in Singapore. In June 2006, a Singapore-based consortium was formed, comprising of firms Octtane, Batey, Lyon Capital, DP Architects, ST Medical and KMPG Corporate Finance. Working with Space Adventures, a US-based adventure tourism company, the project aimed to bring the experience of suborbital flight, zero gravity and more, to earth.

To learn more about Spaceport Singapore, visit
http://www.spaceportsingapore.com/spoverview.html

*Since then this presentation was modified and unfortunately the final version remains unavailable.

Agency: Batey Design
Creative director: Nicholas Paul
Design Director: Belinda Lee
Writer: Annette Lee
Year: 2005


Saturday, August 20, 2005

Volvo Ocean Race - Sponsorship Presentation

This presentation was part of a proposal to Temasek Holdings and its subsidiaries and associates to be the lead sponsors of a yacht entry in the Clipper Race 2005-2006. An entry would generate tourism dollars, foreign investment as well as national pride.

Agency: Batey Design
Creative director: Nicholas Paul
Writer: Annette Lee
Designers: Nicholas Loh
Year: 2004